This blog post has been authored by Susan Fessenden, ProfitLogics
Whether you want to start a business or grow a business, one thing is clear: You have to be willing to put yourself out there if you want brand recognition.I’m not a millennial (clearly) so I haven’t been broadcasting every aspect of my life out into the world since I was 10. Up until 2 month ago, my Facebook Profile was still super locked down with only a few aspects of my life or values expressed. And then, I made a decision to change things up.I realized that if I want to help thousands of small businesses grow, survive, and thrive, I would have to be more accessible and let more people get to know me. But this was very uncomfortable at first. People I’ve dated and ex-employers would all have access to see my life – where I’m living, what I’m doing, what I look like. Yikes. I had to do a big ‘Woosahh’ to overcome this discomfort. But beyond that, I would have to …