This blog post has been authored by Tineke Rensen, Powerful Business Academy

When it comes to leads, quality trumps quantity. Many lead-gen agencies promise quantity but lack quality leads to provide your business.

Female entrepreneurs need to be very cautious about paying for leads, especially on Facebook. I’m a business coach for female entrepreneurs, and even I have had unfortunate outcomes from hiring people to get leads for my business. The best female entrepreneurs can make mistakes quickly and learn and grow from them, as now I have learned better ways to get leads. However, as I share my experiences, hopefully, you can learn from my experience why you should be cautious paying for Facebook leads.

My Experience With a Facebook Lead-Gen AgencyI hired a Facebook leads generation company to engage with my audience to get appointments. I paid USD 1600 for two months. The company promised a certain number of …

This blog post has been authored by Jasmine Ingram Thompson, Stellar Consulting & Bookkeeping

Understanding the health of your business, begins with your understanding of your transactions and how often that data is analyzed in your accounting system.

Often times entrepreneurs are reluctant to admit that they do not fully take advantage of their monthly financial reporting benefits, because they are more focused with their year-end gross profits and net income for taxes.

But did you know that reconciling your books and reviewing your Profit + Loss statement on a monthly basis can:

✅ Help you understand how much income your business is actually making.✅ Help you track your business expenses, and see how they directly impact your monthly profit.✅ Help you manage your cost of goods, to remain cost efficient and save money.✅ Help save you countless hours in searching for bookkeeping errors that le…

This blog post has been authored by Alli Beck, Alli Beck Design

There is a gas station in my town I dread going to.I am not joking, here is what happens every single time I get gas there:I insert my card and somehow do it wrong.It tells me to reinsert my card.I do it again and somehow do it wrong.It tells me to go see the clerk.I’m not an idiot at using my debit card. It’s just that the process is just slightly different than 99 percent of the gas stations I use. So out of habit, I do it the way I’m used to doing it. Which is the wrong way at this gas station.It has gotten to the point that I avoid going there if I can. In Idaho, I don’t want to stand out in the cold for five minutes trying to figure out one of the most basic technologies in existence. When I do go, it drives me so crazy I vow to never go again.Many websites out there have things on them that are causing these gas station moments for pe…

This blog post has been authored by Kimberly Lovi, Kimberly Lovi, Inc.

If you’re looking to launch an online business, blog, brand, chances are you want control of your schedule, income and your life. You want to live life each day on your terms. Many bloggers, influencers and course creators want to know how to monetize their blogs.

I recently watched a very successful blogger who makes 5 figures a month off her blogs share that of all the ways she makes money, (affiliates, display ads and her own products), about two thirds of her income comes from her own digital products. Sounds pretty compelling, right?

Great. Now that we got that out of the way and agreed we all want to make money, I’m going to share why creating a digital product is the best way to monetize your brand.

Control: When you create your own product you can make anything you want – yes, absolutely any topic in any format that resonat…

This blog post has been authored by Kelly O’Neil, Innovate Media Services

2020 changed the game for business owners.

And while the majority my clients’ businesses, as well as my own business grew substantially (because we focus on Marketing to Millionaire clients), the way in which we approach marketing has definitely shifted.

As a strategist, I always have my finger on the pulse of the market and the way prospective clients are researching and buying premium services. What worked 3 months ago, is no longer effective. And it’s changing as frequently as Facebook changes it algorithm.

That is why, I literally burned my 2021 marketing plan and re-wrote it. Here are some of the major changes I’m making.

1. SIMPLIFY, STREAMLINE, ELEVATE, and FOCUS: These are the keywords that permeate our company culture within my organizations. From operations to KPIs (key performance indicators) to product and …

This blog post has been authored by Engracia Sleeswijk, ESleeswijk Consultancy

Emancipate yourselves from mental slavery. None but ourselves can free our minds. These are words originated from a song from the late Bob Marley (1981). The definition of Emancipation is "the fact or process of being set free from legal, social, or political restrictions; liberation." Emancipate, set yourself free from mental restrictions. This blog has no intention towards activism since every individual is free to think as they please.

Mental slavery within this blog's context refers to the wait of many (mental) permission to be, say, and live life the way they want when every person has the power to decide for themselves. It calls for the question: why are so few people operating from their core belief?

The gift of mental freedom.It is fear, the fear of lack, the fear of loss, and insecurity towards the future that holds a man ba…

This blog post has been authored by Tineke Rensen, Powerful Business Academy

Facebook can help female entrepreneurs get in front of potential customers, promote brand awareness, and develop a community. But one of the best reasons that female entrepreneurs should use Facebook is to develop leads. In fact, about one in four Facebook users who click on an ad end up making a purchase.Female entrepreneurs should especially take advantage of Facebook as higher percentages of women use Facebook than men. According to Pew Research, 83% of women use Facebook, while only 75% of men use it.5 Ways Female Entrepreneurs Can Get Leads From Facebook without payingHere are my top five tips for how female entrepreneurs can get leads from Facebook, but as a business coach for female entrepreneurs, I also offer more detailed tips. Read on to learn how you can get access to my best strategies to get Facebook leads.1. Have …

This blog post has been authored by Angel Serrano, BeAltru

Why is data so important?

So many entrepreneurs and small business owners have social media accounts but they do not connect their business goals with their social media data.

For example, if your business goal is to increase brand awareness (which let's face it...everyone has that goal!) then you should be tracking specific metrics from your social media account like reach, impressions, etc. Another metric you should track is web traffic.

If your goal is to increase engagement, then you should be tracking likes, comments, and shares across each platform AND look at which types of content resonate with your audience the most.

There are just so many ways that you can use data across your social media platforms - to drive your strategy so you can grow your business.

I am a digital marketing strategist and focus on creating co…

This blog post has been authored by Tineke Rensen, Powerful Business Academy

For over ten years, Facebook Groups have brought like-minded people together. Over 1.8 billion people use Groups every month. It’s safe to say that most audiences are on Facebook groups. Female entrepreneurs have an opportunity to tap into that audience and create a tribe around their expertise.Here are three reasons, from a female business coach, why female entrepreneurs should start their own Facebook group.Be Seen As The ExpertAs you build yourself as an expert on Facebook groups, your followers will begin to consider you as an influencer in your field. Then, they will naturally advocate for you.Facebook groups also have some incredible features to help you be seen as the expert. You can host Q&A sessions, start conversations through prompts, and even offer a free educational Livestream.Female EntrepreneursHere are a few…

This blog post has been authored by Rebecca Branham, Rebecca Branham Health & Wellness Coaching

Your kids want you to be happy and healthy, even if that means not being with them every waking minute.My daughter is at this stage where she wants me to be with her ALL THE TIME. She whines when I go to work, when I go outside, when we go anywhere other than school or daycare.One day recently I was the one who was whining about going for my run. I was procrastinating. She stopped me dead in my tracks and made my eyes well up with tears. She said, “mommy, please go for your run - I know it makes you happy. I want you to be happy.”You see, even a 4-year-old little girl can tell the difference between a mom who is happy and a mom when she is down. Even when you think you are doing your best to hide all the stress and anxiety, self-judgment and self-abuse - your kids see your truth. They can sense your happiness.When you allow them to …